Your wristwatch tells you the time, it also tells other people a little about you. Telling you the time is easy. It isn't necessary to spend thousands of dollars on a heavily advertised "brand". Our watches use exactly the same technology and components, and are precisely as accurate.
Your watch also tells others about you. We offer sensible, rationally priced, classically styled, accurate wristwatches for emotionally secure grown-ups. No watch makes you an astronaut, rapper, or star athlete, you do that yourself. Our watches are for adults who don't need to "prove" anything. We don't sell bling and BS. These are real watches for real people. Like you.